Adobe Illustrator Mistakes to Avoid

Source: Transition Blog It is an undisputed fact that Adobe’s Creative Suite, or its more recent Creative Cloud, is the most popular software suite for a whole range of creative solutions: graphic design and web design, video editing, photo manipulation, sound design, etc. Offering a bevy of software programs that can transform [...]

By | December 7th, 2016|Illustration, Logo/Identity Design, Mobile Design, Print Design, Tips, Web Design|Comments Off on Adobe Illustrator Mistakes to Avoid

What is Design Thinking?

Source: Carney, Sandoe & Associate's Design thinking is all the rage in today’s world. The term itself may imply that its application is relevant only amongst designers, but design thinking has become a popular, emerging concept in the corporate world. So what exactly is design thinking? By definition, decision thinking is [...]

By | September 14th, 2016|Education, Infographics, Logo/Identity Design, Marketing|Comments Off on What is Design Thinking?

Responsive Branding

The great Aristotle once said, “We are what we repeatedly do. Excellence, then is not an act, but a habit”. We are what we do and consistently performing the same feats will eventually form habits. For what is the man who paints everyday if not a painter? It can then be applied to our workspace, [...]

By | April 25th, 2016|Education, Logo/Identity Design, Marketing|Comments Off on Responsive Branding

Some of the Most Iconic Logos and How Much They Cost

Companies invest into their brand identity, they hire professional design agencies to conceptualize and create, sometimes overhaul, their iconic logos. It’s important that every company carefully invests their time and money into the logo design process. Logos, as a part of their brand identity, are a tool that allows companies to reflect who they are [...]

By | March 30th, 2016|Education, Logo/Identity Design, Marketing|Comments Off on Some of the Most Iconic Logos and How Much They Cost

7 Tips on How to Design the Best Logo

Your logo is instrumental to your company’s identity; it is a crucial part of business marketing. Your logo design should welcome your customers to connect to your brand on a personal level. Your logo fits where words cannot. A logo that is both impactful and meaningful to your consumers will resonate on a deeper level [...]

By | March 3rd, 2016|Education, Infographics, Logo/Identity Design, Marketing, Tips|Comments Off on 7 Tips on How to Design the Best Logo

Hidden Meanings Behind 10 Popular Logos

No matter where we are or what we do, they surround us. When we dress up, when we do our groceries, when we flip the television on — they surround us. At home, at work and on the road, we will inevitably come across a multitude of logos. They’re everywhere. However, there is more to [...]

By | October 21st, 2015|Blog, Education, Logo/Identity Design, Marketing|Comments Off on Hidden Meanings Behind 10 Popular Logos